At the occasion of the Louis Vuitton Men’s show related to South Africa, Louis Vuitton launched a campaign called “#MAKEAPROMISE for South Africa” to raise funds for UNICEF.
Among the guests gathered at the Palais Royal were David Beckham, Kate Moss, Wu Xiubo, Alan Cappelli Goetz, Corey Hawkins, Ben Robson.
For one month beginning June 23rd, Louis Vuitton will donate $100 USD to UNICEF for children in South Africa, for every Silver Lockit bracelet or necklace sale made in Louis Vuitton stores or on LouisVuitton.com. A dedicated photocall was set up in Kim Jones' showroom and backstage, allowing guests to #MAKEAPROMISE for South Africa.
For more information, please visit: www.louisvuitton.com/lvforunicef