Louis Vuitton presents its Cruise campaign in a video starring Alicia Vikander.

The Cruise campaign lands in a new territory, Rio de Janeiro, Brazil.

A quest for freedom and adventure on the other side of the world is what the Louis Vuitton spirit of travel is all about. Here, Alicia Vikander, the actress and star of this campaign embodies the Louis Vuitton woman.

By her side are the emblematic Twist and Capucines handbags. A new sign of discreet elegance, the Capucines, is the house’s savoir-faire incarnate, while the Twist is a modern classic designed by Nicolas Ghesquière.

Cruise Architecture Campaign Alicia Vikander