• CELEBRATING MONOGRAM – REI KAWAKUBO

    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – REI KAWAKUBO - Louis Vuitton Fashion NEWS
    Louis Vuitton asks a new generation of imagemakers to contribute to the visualization of the project Celebrating Monogram.

    Rei Kawakubo's iconoclastic aesthetic and her love of black has changed the wider notion of beauty in fashion since she first founded her label over forty years ago. She is renowned for breaking traditions and pushing the limits of creativity and that is exactly what she tried to do with her design for the Celebrating Monogram commission.

    Photographer Jennifer Livingston is best known for her voyeuristic and fashionable 'caught' moments. In her series of images of Rei Kawakubo's design, she uses light and shadow to emphasize the new form of the bag that has been created and the way that the traditions of design have been intentionally broken.

    Discover more about the Celebrating Monogram project here.

    Leather Goods Celebrating Monogram Monogram Rei Kawakubo
  • CELEBRATING MONOGRAM – MARC NEWSON

    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    • CELEBRATING MONOGRAM – MARC NEWSON - Louis Vuitton Fashion NEWS
    As part of the Celebrating Monogram project, Louis Vuitton has appointed six photographers and directors to tell Creative Stories for each of the six Iconoclasts.

    Acclaimed as one of the most influential industrial designers of his generation, Marc Newson accepted the invitation to join the Celebrating Monogram project.  He set out to create a truly functional object; the result is this pure, sculptural backpack. “I wanted to explore the Monogram's functional qualities. If you go back to the reason why the Monogram canvas was invented, it’s because it’s durable and it’s weatherproof; but I wanted it to be fun as well—I don’t like when things take themselves too seriously.”

    This double approach can easily be found in Michael Avedon’s photographic interpretation of the collaboration. A native New Yorker, photographer Michael Avedon (grandson of the late, great Richard Avedon) works primarily with black & white 35mm and medium format film; this series allows him a new maneuver to move forward with his exploratory approach.

    Leather Goods Celebrating Monogram Monogram Marc Newson Photography
  • CELEBRATING MONOGRAM – KARL LAGERFELD

    Louis Vuitton asks a new generation of image-makers to contribute to the visualization of the project Celebrating Monogram.

    When asked about his design for the Celebrating Monogram project, Karl Lagerfeld responded with the quote from Voltaire, "Everything which needs an explanation, isn't worth the explanation." His boxing designs for the collaboration are a playful interpretation of the Monogram with each detail and design imagined to the smallest detail.

    This collaboration is captured by New York based photographer Colin Dodgson who is known for capturing the vitality of youth and fashion with frankness. His photographs of Saskia de Brauw and Karl Lagerfeld's innovative designs of the Monogram display the casual sophistication and sly humor for which he is recognized.

    Leather Goods Celebrating Monogram Monogram Karl Lagerfeld Video
  • CELEBRATING MONOGRAM – CHRISTIAN LOUBOUTIN

    Louis Vuitton commissions experimental director and photographer Gordon Von Steiner to produce a film depicting its recent collaboration with Christian Louboutin for the Celebrating Monogram project.

    In a continued spirit of innovation and collaboration, Louis Vuitton asked 5 image makers to contribute to the Celebrating Monogram project. Through the mediums of photography and moving image, each of the collaborators has offered their individual visualization of the iconic Monogram design. Canadian filmmaker and photographer Gordon Von Steiner made this short film about Christian Louboutin’s creation for the 160 years of the House, the trolly.

    In his conception of the Louis Vuitton trolly for the Celebrating Monogram project, Christian Louboutin wanted to combine his own DNA with the one of Louis Vuitton and re-present something we already know in a distinct way. Gordon Von Steiner captures this very personal creation by Christian Louboutin and his connection with his native city of Paris.

    Leather Goods Celebrating Monogram Icons Monogram Christian Louboutin
  • CELEBRATING MONOGRAM – FRANK GEHRY

    As part of the Celebrating Monogram project, Louis Vuitton has appointed six photographers and directors to tell Creative Stories for each of the Six Iconoclasts.

    Since establishing his architectural practice in Los Angeles in 1962, Frank Gehry has produced some of the world’s most important and famous buildings, and continues to do so with numerous prestigious commissions including the Fondation Louis Vuitton in Paris, to be opened later this month.

    The Belgian director, photographer and curator Pierre Debusschere interprets the Celebrating Monogram collaboration between Frank Gehry and Louis Vuitton. Through his lens we are transported into blazing Californian landscapes, somewhere between deserted roads and the architect’s own construction site where palm trees are blurred by overheated mirages.

    Leather Goods Celebrating Monogram Monogram Frank Gehry Video