LV NOW

Renowned editor-at-large Kim Hersov shows us how to playfully create the perfect combination of pieces from both the Louis Vuitton Cruise 2014 collection and the Icon collection.

She experiments with the sophisticated bohemian style of the Cruise collection by pairing it with the quintessential pieces of the Icon wardrobe inspired by Charlotte Perriand’s modern and timeless style. Play with texture, pay attention to detail and complete your look with accessories. Find your own style with a fresh, effortless casual feel.

Originally conceived in 1934, it was a second prize winning project at a design contest held by “L’Architecture d’Aujourd’hui” magazine. The concept was meant to encourage affordable holiday homes, made of natural resources, for a wide-range audience. A pioneer in interior architecture, Charlotte Perriand would later rework the idea with several versions for wealthier vacationers but the project would only remain at an early conceptual stage.

Today, although these studies needed an adaptation to translate the original sketches and notes into a tangible structure, the spirit of the visionary woman has been respected to the fullest with the genuine savoir-faire and help of Charlotte Perriand‘s architecture team. Three vintage Charlotte Perriand tabouret stools, along with three chairs designed by Cassina based on existing models, have also been added to the original furnishings in this model home.

The Maison Louis Vuitton is thrilled to welcome Nicolas Ghesquière, one of today’s greatest talents. He will bring a modern creative vision to the House’s women’s collections, building on the values of refinement, savoir-faire and extreme quality which are at the heart of the Louis Vuitton Maison since 1854.

"Louis Vuitton has always incarnated for me the symbol of ultimate luxury, innovation and exploration. I am very honored of the mission that I am entrusted with, and proud to join the history of this great Maison. We share common values and a vision. I can’t wait to join the team. Together we will build the future of the brand while preserving its precious heritage." said Nicolas Ghesquière.

The first women’s collection created by Nicolas Ghesquière will be presented in Paris in March 2014. His nomination is effective immediately.

The new “Louis Vuitton Pass” application is now available for tablets and smartphones in both the App store and Google Play. Scanning the campaign images that feature the App’s icon in magazines and elsewhere reveals a dedicated space showcasing exclusive content and featured products from the campaign.

For the launch of Louis Vuitton’s next “Invitation au Voyage” campaign starring Arizona Muse, the new App will exclusively reveal the full film on Thursday, November 7th. It will not only be possible to watch the film in advance of its official release, but will also go behind the scenes of the campaign, show ‘making of’ footage and discover products with the option to purchase. Louis Vuitton fans will also be able to share this inspiring content on social networks or by email, and access a Louis Vuitton Store locator.

Download the App now on the App Store or Google Play.

Beijing, Cape Town, Hong Kong, London, Los Angeles, Mexico City, Miami, Moscow, New York, Paris, São Paulo, Seoul, Tokyo, Venice and Sydney. Louis Vuitton covers 15 of the world’s most exciting cities and unveils a new format and new features. From November onwards, this new collection of City Guides will be the travel essential for all voyagers searching for quality-oriented travel experiences throughout the world.

Since 1998, Louis Vuitton has been sharing its insatiable urban wanderlust through its City Guide Collections. For this edition, the guides have been given a makeover. They not only have new perspectives and contributors but they are also now presented in individual volumes, beautifully illustrated with exclusive photography and a more cohesive collection enabling readers to find their bearings from one city to the next and orientate themselves between guides.